While both will be viewable on your PC and mobile devices, the viewing experience of a landscape video on a smartphone is far less appealing than a portrait video. The larger your video dimensions, the better the quality of your video. Video, like all other image-based content, can be distorted. Why Use Dimensions Larger Than Your Smartphone Screen? Like Instagram Feed videos, Stories are 15-second to 1-minute long videos. The best Instagram Story aspect ratio is 9:16. The size for Stories use 1080px wide by 1920px tall size dimensions. They offer quick, engaging, and fun interactive experiences in short clips. It’s fair to say they are a staple for Instagram followers. Instagram Stories have been around since October 2010. Recommended dimensions are 1080px wide by 1350px tall with an aspect ratio of 1:1. The ability to scroll to the left and enjoy video content makes them generate longer watchtime. Instagram Carousel video ads are designed to deliver greater engagement. Note : while Reels appear in feeds, they are optimized to not take up your entire smartphone screen. For these videos, we recommend using an aspect ratio of 1.91:1 with dimensions 1080px wide by 608px tall, and 4:5 aspect ratio with dimensions 1080px wide by 1350px tall. They come in two formats, portrait and landscape. These appear in your feed as 15-second to 1-minute long videos. The most common form of video you may be used to seeing is Instagram’s Feed videos. Instagram, like other social media platforms, also crops content to try and optimize it as much as possible. To correct this in your videos, align elements towards the center of your screen. This is more common when videos are created using third-party apps on a personal computer. This happens when creators don’t use the right aspect ratios, but also let important elements (think text, stickers, etc.) in their Instagram videos play a less important role. There’s a good chance you’ve seen videos with content that seems cut-off on the edges of your screen. The first number of an aspect ratio is the width, while the second number describes the height. The vertical aspect ration and the horizontal aspect ratio are identical. For example, an aspect ratio of 1:1 is used to describe a square. Aspect ratios are communicated as width and height numbers. It relates to the size of a video or image on a screen as a ratio. What is Aspect Ratio and Why Does it Matter?Īspect ratio is a metric. What is Influencer Marketing? – The Ultimate Guide for 2022.20 Top Instagram Video Makers to Take Your Content to the Next Lev.Ultimate Guide to Instagram Video: Stories, IGTV, Live, Posts.What should you know to create videos that look great and meet Instagram’s video size requirements? Let’s start with aspect ratio. If your Instagram videos don’t look attractive or seem in any way undesirable, you’re likely to lose a viewer in seconds.
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Instagrammers, like social media users on all other platforms, are picky. Doing so will make your content more appealing - something that matters to Instagrammers. While it may feel like overkill to know all of these details, it’s well worth the effort and time to stick to these requirements. They cover aspect ratios (more on this below), and maximum file size (more on this later).
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Instagram’s video size requirements include more than just dimensions. These are to ensure that videos uploaded to the platform appear as high-quality and professional as possible. Like all social media platforms, Instagram videos have basic requirements. Instagram Video Size Requirements and Why They Matter
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What is Aspect Ratio and Why Does it Matter?.Instagram Video Size Requirements and Why They Matter.